What’s Worth Outsourcing as a Small Business Owner?

When to hire help and when to DIY

As a small business owner, you wear a lot of hats. But doing everything yourself can lead to burnout and stalled growth. The key? Knowing when to get help so you can focus on what you do best.

Tasks Worth Outsourcing

1. Accounting & Bookkeeping

• Keeps your finances clean and tax-ready

• Frees up time and reduces costly mistakes

• Worth hiring even part-time or quarterly

2. Marketing Support

• A freelance social media manager or copywriter can help you stay consistent

• Designers can bring your brand visuals to life faster and better

• Great if marketing drains your energy or gets pushed to the back burner

3. Admin & Customer Service

• Virtual assistants can handle scheduling, email responses, or client follow-ups

• Frees up hours each week so you can focus on growth

  
  

 When to DIY

• Anything that’s core to your brand’s voice or customer experience

• Tasks you enjoy and can do quickly (like recording a video, chatting with clients)

• Systems you want to learn now to hand off later

Final Tip: Outsource What Drains You

If a task takes too long, causes stress, or gets skipped often it might be time to outsource it.

Your time is valuable. Use it where it matters most.